This is the 4th and final post in the “S.U.R.E.” acronym for being more persuasive. In my last three posts, I shared the first three factors in the “S.U.R.E.” acronym (developed by my neuro-leadership trainer Tony Pottle, of Time to Be Great, LLC).
We’ve covered “S” for “Simplicity”; “U” for “Unexpected”; and “R” for “Relatedness.”
Remember to think about your own upcoming situation where you would benefit from being more persuasive. Picture the people, the challenge, and the stakes.
Now we’re on to “E” . . .
E = Esteem
Synonymous with confidence, esteem is all about being comfortable with who you are. You are magnificently wired to play a brilliant role in this vast world—there are needs to be met that only you can meet, based on the unique combination of your strengths, experiences, intellect, insights, and passionate pursuits. When this framework is kept in mind, you can present your ideas with an air of expertise and confidence.
Granted, not everyone will respond with enthusiasm to your message. If so, take heart. It’s likely a matter of
- Timing—it’s not yet the right time
- Delivery—the way you deliver your message needs tweaked
- Audience—you need to find a different audience
With that, experiment with your next persuasive encounter:
S = Simplicity
U = Unexpected
R = Relatedness
E = Esteem
I’m “S.U.R.E.” you will succeed in sharing your message!
Interested in learning more of these types of techniques? Our next Certified Career Management Coach program starts Wednesday, November 9th, and we’ll be talking about some of the latest research that relates to brain-based coaching techniques. Don’t miss it!
